Have a great product that you’d like to see on the silver screen? Believe can help arrange product placement within hit Australian television shows such as The Bachelor, The Voice and Neighbours to name a few. Product placement is a form of advertising that promotes the branding of a particular product within broadcast, digital or print media. Rather than taking out an advertisement, product placement can be seen as a more subtle form of advertising that can help increase overall brand awareness.
From the early days of Dr Pepper in the 90’s cult hit, 90210, to Aston Martin in James Bond, product placement has been a long standing form of advertising within the industry. Today, we see a shift in mediums, where product placement is becoming more popular not only on our small screens and blockbuster hits but on the digital sphere.
More now than ever, brands are tapping into social media influencers with a high following to promote their products on their social media platforms. Believe Advertising & PR can help you find the right influencers to promote your product and drive traffic to your social media handles and website.
Whether you’re looking for more traditional or new age forms of product placement, the team at Believe Advertising & PR will be sure to find the right fit for your brand, no matter what industry you’re in.