Believe Advertising & PR are excited to be doing the PR for the announcement of the extended partnership between Seiko and Australian Rugby team, the Qantas Wallabies.

Moving forward in their partnership with the Wallabies in the new two-year deal, Seiko will continue supplying prizes to the Wallabies Man of the Match for international Test Matches on home soil as well as increasing Match-Day Presence through LED signage, program advertisements and big screen TVCs. As well as the Seiko brand being integrated into the channels as a part of Australia Rugby’s new digital strategy for a greater connection with fans.

ARU’s general manager, John Nicholl said: “We’re delighted that Seiko has decided to extend their partnership with us, as the official timepiece of the Qantas Wallabies. As a brand that represents precision, accuracy and reliability, they share many of our values and will continue to remain a valued partner of Australian Rugby.”

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