In December, 2017, we briefed Believe Advertising to help us drive sales in all Harris Farm stores, paint our brand and Harris Farm in a positive light and to increase our brand awareness. We agreed with Adrian to focus on a tight set of major print and TV targets in this project.
Adrian and Team Believe worked conscientiously and vigorously and secured coverage in all target media. We were surprised and delighted with this result. It was amazing to appear in the Daily Mail, the Daily Telegraph and Weekend Sunrise.
As a consequence, Well + Truly Muddled became Harris Farm’s Number 1 premium impulse beverage in December. Our Muddled Lemonade was put on shelf on 23rd of November, so this result from zero sales is especially positive. We recommend Adrian and the team for their focus, friendliness and ability to deliver results.